Digital marketing trends are very important metrics for companies to measure their campaigns and create effective advertising strategies. In particular, digital marketing statistics provide you with an accurate picture of how popular your target audience is, what they like and dislike, and how successful your online business is. They help you to understand what keywords your audience uses, what pages on your site people find most interesting, and what makes them abandon the sites they come to for services or products. Knowing these critical key factors can improve your online marketing strategy and gain higher visibility online for your brand.
Digital marketing trends are extremely relevant for SEO. Search Engine Optimization or SEO has become the backbone of online marketing. Google, Bing, Yahoo, and other search engines have become the gateways to consumers. Consumers rely heavily on the information provided on search engines. If they do not find what they are looking for they go elsewhere. For companies this means better exposure in major search engine results and a boost in conversion rates.
If you want to boost conversions, you need to understand the digital marketing trends that impact your SEO strategy. A good SEO consultant will have the latest marketing statistics at their fingertips so they can monitor trends and determine where improvement is needed the most. This includes incorporating social media marketing into your SEO plan. Social media gives you a platform to communicate with your target market on a more personal level and to encourage engagement.
Digital Marketing Trends that most-used media marketing tactic in SEO is YouTube. YouTube is second only to Facebook in terms of daily views and traffic. There are more than 1 billion people who use YouTube. You can connect with the audience who are watching YouTube and build trust with them by providing helpful and relevant content. The easiest way to do this is through the hubspot YouTube SEO tool.
Social media marketers have found the most-used hubspot on the internet Pinterest. Pinterest has over 6 billion users and that’s not including the people who visit the hubspot account. Using the yubbly Pinterest traffic generator, you can drive tons of targeted traffic to your website.
Other digital marketing trends include Facebook and Twitter. Facebook has over 500 million users and it is the second largest social network behind Google. Today there are over one billion people who are on Facebook and many of them are not even aware that there is an entire section devoted to their friends’ profiles. If you’re on Facebook you are part of an exciting new era of marketing.